Privacy Policy

Last updated: 27 February 2026

1. Who We Are

Construction Media Ltd ("we", "us", "our") is a digital marketing and consulting agency specialising in growth infrastructure for construction companies. We are registered in England and Wales.

  • Company Name: Construction Media Ltd
  • Address: First Floor, City Centre, Swan Buildings, 20 Swan St, Greater Manchester M4 5JW
  • Email: info@construction-media.com

2. What Data We Collect

We may collect and process the following personal data:

  • Identity Data: Name, job title, company name
  • Contact Data: Email address, telephone number, business address
  • Technical Data: IP address, browser type and version, time zone, operating system, device information
  • Usage Data: Pages visited, time spent on site, navigation paths, referral sources
  • Marketing Data: Preferences for receiving communications from us
  • Scheduling Data: Information provided when booking calls through our scheduling tools (e.g. Calendly)

3. How We Collect Your Data

We collect data through:

  • Direct interactions: Contact forms, enquiry forms, booking strategy calls via Calendly, email correspondence, and telephone conversations
  • Automated technologies: Cookies, analytics tools, and similar tracking technologies when you browse our website
  • Third-party sources: Analytics providers, advertising networks, and publicly available business directories

4. How We Use Your Data

We use your personal data for the following purposes:

  • To provide and manage our digital marketing and consulting services
  • To respond to enquiries and schedule strategy calls
  • To send relevant marketing communications (with your consent)
  • To analyse website usage and improve our services
  • To comply with legal obligations
  • To establish, exercise, or defend legal claims

5. Lawful Basis for Processing

Under the UK General Data Protection Regulation (UK GDPR), we rely on the following lawful bases:

  • Consent: Where you have given clear consent for us to process your data for a specific purpose (e.g. marketing communications)
  • Contract: Where processing is necessary for the performance of a contract or to take steps before entering into a contract
  • Legitimate interests: Where processing is necessary for our legitimate business interests (e.g. improving our services, website analytics) provided these are not overridden by your rights
  • Legal obligation: Where we need to comply with a legal requirement

6. Cookies & Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your experience and analyse site usage. These include:

  • Essential cookies: Required for the website to function correctly
  • Analytics cookies: Help us understand how visitors interact with our website (e.g. Google Analytics)
  • Third-party cookies: Set by services embedded on our site such as Calendly for scheduling

You can manage cookie preferences through your browser settings. Disabling certain cookies may affect site functionality.

7. Third-Party Services

We use the following third-party services that may process your data:

8. Data Sharing

We do not sell your personal data. We may share your data with trusted third parties who assist in operating our business, including:

  • Service providers (hosting, analytics, scheduling tools)
  • Professional advisers (accountants, lawyers)
  • Regulatory authorities where required by law

All third parties are required to respect the security of your data and treat it in accordance with the law.

9. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. Typical retention periods:

  • Client data: Duration of the engagement plus 6 years
  • Marketing data: Until you unsubscribe or withdraw consent
  • Website analytics: Up to 26 months

10. Your Rights

Under the UK GDPR, you have the following rights:

  • Right of access: Request a copy of your personal data
  • Right to rectification: Request correction of inaccurate data
  • Right to erasure: Request deletion of your data ("right to be forgotten")
  • Right to restrict processing: Request limitation on how we use your data
  • Right to data portability: Request transfer of your data in a structured format
  • Right to object: Object to processing based on legitimate interests or for direct marketing
  • Right to withdraw consent: Where processing is based on consent, withdraw at any time

To exercise any of these rights, contact us at info@construction-media.com.

11. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure.

12. International Transfers

Some of our third-party service providers may be based outside the UK. Where data is transferred internationally, we ensure appropriate safeguards are in place in accordance with UK data protection law.

13. Complaints

If you are unhappy with how we handle your data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):

14. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this page periodically.

15. Contact Us

For any questions regarding this Privacy Policy or your personal data, contact us:

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